AirTel introduces gifting of talktime feature

AirTel announced the availability of AirTel Gifting services for its prepaid mobile customers in India.

AirTel subscribers can now dial *141# to send and receive talk time to each other and even give away mobile services’ gift packs.

Even when a subscriber is on zero balance AirTel prepaid customers can now also send an emergency ‘call me back’ SMS alert to a friend.

This is possible even when the customer has no balance, and is unable to even make a missed call.

To avail this, Customers simply need to dial *141#. This service allows an AirTel prepaid mobile customer to send upto 5 call me back SMS alerts per month to other Airtel customers absolutely free of cost.

AirTel hikes its prepaid tariff once again

AirTel, the country’s leading Telecom Operator, has once again hiked Pre-paid tariffs for its customers across the country. Tough it is not a direct hike affecting tariffs but now the offering/STV would give you either less benefit or would come for shorter duration.For example, from now on, the Rs. 98 Priced Monthly Internet Pack would give you just 1GB of data from 2GB earlier. Also the Roaming Bonus STV that offer reduced calling rates on Roaming now comes for 180 days, the same used to come for 1 Year earlier.In July this year also AirTel had hiked 20% tariffs which led other operators to follow the suit. It would be interesting to see how other Telecom Operators react to this now.

The Indian Telecom Sector has been facing acute competition since mid 2009 when new operator started rolling out their services thereby reducing the overall tariff to lowest possible points. AirTel was (mid 2009) & is still market leader but its profits are going south with each passing quarter/year. This is affecting AirTel, which is now not just an Indian Brand but a company that has presence across continents.

AirTel is Brand Title Sponsor of Formula One Grand Prix of India

Formula one Grand Prix is a worldwide popular brand among avid sports fans. On the eve of the foray of F 1 Grandprix in India, AirTel has grabbed the Title sponsorship of the event. AirTel sees brand synergies with F1 Grandprix and hopes to strengthen its association with the young audiences.

Bharti AirTel today joined hands with Formula One Group Companies to announce AirTel Grand Prix of India, India’s eagerly awaited F1 foray. Sanjay Kapoor CEO AirTel and Bernie Ecclestone (Formula One Group CEO) together unveiled the official logo of AirTel Grand Prix of India. The event will be hosted at Buddh International Circuit in Greater Noida (Uttar Pradesh, India) on October 30, 2011

What AirTel gets out of this association:

Formula 1 Grandprix is a very renowned sports across globe. The association with it will help AirTel ,which has now presence in many countries , in connecting with audience across globe and thus in brand building. AirTel will also leverage several exciting entitlements that other prominent global brands associated with Formula One have enjoyed thus far.

The AirTel customers will get benefited by the a host of offerings and initiatives by AirTel, which will be rolled out and announced in weeks to come.

AirTel offers new Facebook application

AirTel is now offering their customers the new Facebook mobile application for Java-based feature phones to download and use this application for 3 months without incurring any data charges.

The Facebook for Every Phone application provides a better and faster Facebook experience for feature phones than other similar applications and mobile sites.

This application includes several new and unique features that enable people to stay connected and easily share through Facebook including

• Faster browsing of News Feed stories and Photos

• Easy photo uploads from your phone

• Synchronize local address book contacts with Facebook friends

• One-time download of application

Facebook for Every Phone is optimized to use minimal data while providing people with a fast and engaging user experience on feature phones. The application uses less data than other Java applications or mobile sites, enabling it to be much more affordable for people to use when the trial period end.

People can download the Facebook for Every Phone app by sending ‘FB’ to 54321 (toll free)

AirTel is offering free access (no mobile Internet data charges) to download and use the application to its subscribers for three months from the time of start of the offer i.e from 25th July 2011 till 24th October 2011. More details on the offer available on visit www.airtel.in

Comparison of 3G prepaid data plans

In Andhra Pradesh Telecom circle, Aircel, AirTel and !dea are offering 3G services in addition to state-owned BSNL. BSNL is the first mobile operator started offering 3G services followed by Aircel, AirTel and !dea.

Vodafone has also launched its 3G services by linking up with !idea and AirTel. Vodafone is offering 3G data services at 2G data rates up to 2oth July. Hence 2G data packs are applicable for Vodafone 3G. Normal 2G data rates are applicable now and 3G tariff will be announced later.

Here is the list of available data plans for prepaid mobile customers of Andhra Pradesh.

Recharge(Rs)	Free Data	Validity
10	20MB	1 day
25	50MB	3 days
50	100MB	7 days
203	500MB	30 days
403	1GB	30 days
606	6GB (1GB day + 5GB night)	30 days
716	2GB	30 days
1102	10GB	30 days
1500	15GB	30 days
3000	35GB	30 days
2500	12GB	180 days
5000	30GB	180 days

Recharge(Rs)	Free Data	Validity
7	8MB	1 day
22	25MB	3 days
92	100MB	30 days
202	250MB	30 days
602	1GB	30 days
975	2.5GB	30 days

Recharge(Rs)	Free Data	Validity
9	10MB	1 day
60	65MB	3 days
99	100MB	30 days
198	250MB	30 days
450	600MB	30 days
750	2GB	30 days

Recharge(Rs)	Free Data	Validity
8	20MB*	1 day
48	100MB*	3 days
103	200MB*	30 days
200	500MB*	30 days
450	1200MB*	30 days
599	2GB*	30 days
650	2.5GB*	30 days
750	4GB*	30 days
850	6GB*	30 days
1250	10GB*	30 days
2501	12GB	90 days
5000	30GB	125 days

*with double data offer, till 31st December 2011.

• BSNL & !dea have more number of plans compared Aircel and AirTel.
• BSNL & !dea are offering plans with more than 30 days validity.
• BSNL's cost per MB is varying from 50paise/MB (10Rs/20MB) to 8paise/MB(3000Rs/35GB)
• Idea is currently offering double data till 31st December-2011, current cost per MB is, highest- 40paise/MB and lowest-12paise/MB
• Without double data offer, Idea's cost per MB is, highest- 80paise/MB and lowest-24paise/MB
• Aircel cost per MB is, highest- 87.5paise/MB and lowest 38paise/MB
• AirTel cost per MB is, highest- 90paise/MB and lowest 36paise/MB
  

Conclusion:

BSNL and !dea are offering more number of data plans to choose from, and also at less cost per Mega Byte compared Aircel and AirTel. With Idea's double data usage offer it is second best provider to choose. BSNL is the best among all, with the lowest data rates.

Vodafone partners with !dea & AirTel for 3G services

Vodafone Essar has signed agreements ((ICRA) with leading telecom operators Bharti AirTel and IDEA Cellular for 3G Roaming services.

With the 3G Intra Circle Roaming Agreements (ICRA) Vodafone, AirTel and IDEA Cellular now can offer commercial 3G Mobile and Data services to their subscribers with Pan India coverage (except Orissa circle) or including the telecom circles where they currently don’t have 3G spectrum and licenses.

Vodafone has mutually tied up with IDEA Cellular and through the ICR Arrangement providing 3G services to its customers in Kerala, Andhra Pradesh and Uttar Pradesh (West) telecom circles.

Similarly India’s largest Mobile Service provider AirTel launched 3G service using IDEA Cellular’s 3G network via ICRA in Gujarat.While IDEA Cellular will offer 3G services in New Delhi, Kolkata and some other circle, via Vodafone’s 3G Network.

Talk to Katrina Kaif live with AirTel Talk2me VAS

AirTel’s innovative value added service Talk2me lets customers talk to their favorite celebrities live. This is real thrill for customers as they can ask questions live from their favorite celebrity and talk one to one over mobile phone.

AirTel’s Talk2Me gives an opportunity to customers to talk to Bollywood’s actress Katrina Kaif Live on 12th July at 2 pm. Fans can ask questions to her on movies, and professional as well as personal life. For Katrina kaif , it would be part of promotion for her upcoming movie’ Zindagi Milegi Na Dobara’ while customers would be delighted on getting the opportunity to talk in reality. Airtel would get customers brand loyalty which would be the outcome of customer ecstasy.

A select group of callers will be queued at a time to connect with the celebrity for a live conversation in a sequential mode. Every caller will be prompted in advance and given equal time to interact with the celebrity. In case, if a caller does not get chance to interact with celebrity due to paucity of time; the person will be able to listen to the conversations between the celebrity and other participants during the entire session.

How to register & participate:

• Call on 50505 to register for the event . Registration charges: Rs.15/event, call charges 2p/sec

AirTel 3G mobile services now extended to Tirupati, Nellore, Kadappa

Bharti AirTel has today announced the launch of its 3G services in the temple cities of Andhra Pradesh Tirupati, Nellore & Kadappa. With this now the AirTel customers in these cities can enjoy the power of 3G and access service like Video calling, Mobile Tv, High speed data on mobile etc. Also the AirTel 3G customers from other parts of county visiting these cities will have seamless 3G connectivity. AirTel had already launched its 3G services in other major cities of Andhra Pradesh viz Vizag, Vijayawada, Warangal, Guntur, Karimanagar, Rajahmundry and Kakinada.

Airtel 3G customers can enjoy the benefits of 3G speeds on the device of their choice – be it their mobile handsets, laptops or tablets. 3G services can be enjoyed seamlessly as AirTel provides its customers with timely updates and alerts on their data usage – helping them control their expenditure on 3G. The company has also introduced a first of its kind ‘internet usage calculator’ available online to help customers analyse their current internet data usage and choose an AirTel 3G plan accordingly.

To know more or join Airtel 3G services – customers can call 12134 (tollfree) or SMS ‘3G HELP’ to 121.

AirTel introduces international video calling facility

Bharti AirTel has introduced International Video Calling facility for its 3G customers in India. AirTel 3G , which now boasts of having more than 3 million customers , will now allow its customers to make international video calls and enjoy face-to-face conversation with their family and friends living abroad.

AirTel’s International Video Calling is currently available for 227 international geographies. An AirTel 3G customer in India can see and talk with his friends and relatives in USA, Canada, Bangladesh face to face through video call at just Rs.14/min, while on the move. Similarly, video calls to UAE, Singapore, Malaysia, Saudi Arabia and Oman are priced at Rs. 20 per minute. State run telecom PSU MTNL offers international video calling at Rs 30/min. In order to make video calling it is imperative that both the caller and the called customer have front-cameras in their 3G handset and be present in 3G enabled area .

AirTel extends special iPhone plans

Bharti AirTel has extended its recently introduced special Apple iPhone 4 plans to Apple iPhone 3GS 8GB. Apple iPhone 3GS , predecessor of iPhone 4, was recently relaunched by Apple in its unlocked version at a price point of just Rs 19990. Earlier this device was available from telecom operators AirTel and Vodafone and the 8 GB version was priced for approx. Rs 29500 but after the recent launch of iPhone 4, Apple has slashed the price to make it attractive for customers aspiring to buy iPhone but find the pricing exorbitant for recent version.

AirTel in its endeavor to leverage the demand from such aspirants has extended the much attractive special iPhone 4 plans to iPhone 3GS 8GB and give compelling reasons to buy the device. The 8GB iPhone 3GS device packs a 600 MHz ARM Cortex processor, 3.5-inch Capacitive touch screen with 320 x 480 pixels, 3G, Wi-Fi, GPS with A-GPS support, EDGE/GPRS, Bluetooth 2.1 with A2DP, 3.15 mega pixel camera with autofocus, 3.5 mm audio jack, 256 MB RAM.

AirTel is offering the device at Rs 19990 and has extended special iPhone 4 plans which offer handsome discounts over a period of 24 months for both prepaid and postpaid plans.

AirTel announces new VAS

Bharti AirTel announced the launch of its 14 SMS-based health packs that will provide subscribers with information and content on a variety of health and medical care aspects. Now available at Airtel’s mHealth portal 54444, the health packs are available in several categories relevant for customers and priced at Rs. 30 per month or Re 1 per day.

Powered by content from healthcare content partner mDhil Health Info Services Pvt Ltd & Zyebo (in collaboration with Indiagames & Gobindass respectively) - Airtel’s health packs will provide Indian masses with accredited, informative and actionable content in a simple SMS-based format.

To subscribe, AirTel mobile customers can SMS ‘Health’ to 54444 (toll free) to select a desired pack. AirTel offers SMS packs priced between the range of Rs. 30 to Rs. 49 per month.

Types of AirTel SMS-based health packs

Category 1

• Women’s Health Pack
• Female Teen Health
• Women Sexual Health
• New Mothers Health

Category 2

• Men’s Health Pack
• Male Teen Health

Category 3

• Disease Specific Packs
• Cardiac Care
• Diabetes
• Tuberculosis
• Dengue Fever
• Swine Flu
• Typhoid
• Blood Pressure

Category 4

• Lifestyle Packs
• Stress Management
• Weight & Diet
• Beauty & Skin Care
  

AirTel launches new broadband plans

AirTel announced the launch of new broadband plans with minimum Broadband speed at 2mbps in its Top 10 cities and from 1mbps onwards for all other cities across the country.

In the new AirTel broadband plans the minimum Broadband speed that will be offered in Top 10 markets – Delhi, Noida, Gurgaon, Faridabad, Ghaziabad, Bangalore, Chennai, Hyderabad, Mumbai and Pune, will be 2mbps.

For all its other markets, across its service areas in the country, the new plans offer a minimum Broadband speed of 1mbps. [The availability of these high speed plans is subject to technical feasibility]

Now AirTel Broadband customers can choose their Plans that suit their High Speed Data Usage needs starting from 3GB right upto 150 GB! To add to this, in select markets, customers can double their speeds to 4mbps for just INR 100 more! The 4mbps plans start at Rs1099.

New AirTel Broadband Plans:

Top 10 cities- -2mbps

Alpha (3GB, 6GB plans at Rs 649 & 799)

Max (10GB, 30GB, 75GB, 150 GB plans at Rs999, 1299, 1599, 1999)

Rest of India- -1mbps

Ace (3GB, 6GB plans at Rs549 &699)

Mega (10GB, 30GB, 75GB plans at Rs899,1499,1999)

4 mbps plans (Select markets)

Turbo (10GB, 30GB, 75GB, 150GB plans at Rs 1099, 1399,1699,2099)

All Alpha and Ace plans have Unique Bill Cap of Rs 1999.

AirTel Subscribers can connect with AirTel Presence 24X7 and they will be happy to assist you with a swift resolution to your queries on all products and services on Twitter – http://bit.ly/fKcSxc and on Facebook – http://on.fb.me/cECyvS

AirTel Broadband introduces Video On Demand service - ‘AirTel Movies’

Bharti AirTel, in association with BigFlix has launched video on demand service ‘AirTel Movies’ for its Broadband customers. AirTel Movies will be an On-demand digital video library with original DVD quality content that would be available exclusively to AirTel broadband customers in the form of a unique add on monthly pack.

AirTel Movies will offer bouquet of on demand content like over 500 Movies along with 100 TV shows, 100 trailers and 100 music videos at monthly rental of Rs 229on their computer/laptop/tablet at home. The service can also be accessed on WiFi and movies can be enjoyed anywhere in the house. Another great feature is that the content is totally advertising-free and adds absolutely nothing towards bandwidth consumption charges as data usage for AirTel movies will not be counted in customer’s broadband data usage.

AirTel broadband customers can now watch movies, full length TV shows and their archives across genres including Bollywood, regional, and Hollywood. In addition to this, customers can also enjoy the music (film and non-film) and trailer videos from recently released movies on www.airtelmovies.com without subscribing to any pack. ‘AirTel Movies’ also works on WiFi, offering the flexibility to multiple users to watch different movies at the same time.

To avail this service all that AirTel broadband customers need to do is visit www.airtelmovies.com OR SMS “movie” to 53636, OR call 1800-200-3101 for information or subscription to AirTel Movies. Watching ‘AirTel Movies’ requires standard Macromedia Flash player version 10.2 and no other specific software.

AirTel 3G services now in Warangal and Karimnagar

Bharti AirTel has rolled out its 3G network in cities of Warangal and Karimnagar in AP circle. AirTel 3G is now available in the cities of Hyderabad,Vizag, Vijaywada , Guntur Warangal and Karimnagar in the state . Apart from these AirTel 3G is already available in across various locations in India including Bengaluru, Mumbai, Chennai, Coimbatore, Mysore, Manipal, Udipi, Jaipur Delhi – NCR, Hubli, Patna, Kolkata, UP & Uttarakhand.

AirTel 3G services offers range of new generation services like video calling, live video streaming, high definition gaming , high speed mobile internet, mobile tv and much more. AirTel has already registered more than 2mn 3G customers on its network. AirTel 3G will offer faster, smarter and better mobile experience with internet access at speeds upto 21 Mbps on mobile and PC. With the high speed HSPA (High Speed Download Packet Access) network, AirTel customers will get best quality experience with cutting edge technology, making it delightful and enjoyable. AirTel customers can enjoy 3G connectivity on the device of their choice – be it their mobile handsets or tablets. AirTel 3G dongles are also available to offer fast internet connectivity for laptop users. Aimed at addressing the 3G requirements of enterprise customers, B2B packages have also been launched by AirTel.

AirTel has also recently launched High Definition (HD) gaming for its 3G customers. With these 3G powered HD games such as NFS Shift Super, FIFA11 and EACricket10 on AirTel – gaming lovers can enjoy a console-like experience on their mobile handsets.

Launching 3G in the city, Mr, Murali Kittu, COO, Mobile Services, Bharti AirTel (AP), said “We are extremely pleased to announce the launch of AirTel 3G in Warangal and Karimnagar which are two of the fastest growing cities in the state of Andhra Pradesh. We welcome customers in the city to join in and leverage Airtel’s world class 3G network experience. AirTel’s innovative services promises to take our customers closer to what they love.”

Airtel unveils special Apple iPhone4 Plans with ‘Airtel Irresistible Offer’

AirTel and Aircel are set to launch the much awaited Apple iPhone4 tomorrow along with special prepaid and postpaid plans. Apple iPhone 4 16 GB has been priced at Rs 34500 while 32GB avatar will be available at Rs 40900. While Aircel is offering only to its postpaid segment, AirTel on the other hand has designed its iPhone4 plans to offer discounts to its prepaid and postpaid customers and has better range of plans than Aircel. Aircel has designed its money back plans in such a fashion that a customer can recover 50% to 100% of the cost of the iPhone4 over a period of 24 months.

AirTel is offering 50% discount on the all the rental value and recharge value in postpaid and prepaid respectively. After the expiry of the free usage AirTel customers will be charged 50p for all Local & STD calls, Re1 for SMS (Local/ National) and applicable data tariff as per the subscribed pack. In case AirTel user has not subscribed any data pack, standard browsing charges of 30p / 30kb is applicable.

AirTel’s new symbol gets the name- AirTel wave

Last year ,Bharti AirTel has gone for re branding exercise, while launching its operations in Africa. The company had decided to crowd source the name for its new brand symbol. For this purpose the company was running online name game contest . There were three names under consideration after preliminary round. These were Hug, Curve & Wave. Out of these ” WAVE ” has been chosen to be the new name for AirTel symbol.

Crowd sourced through a six month long on line contest, this has brought the winner “closer to his dream’ thereby bringing alive the brand promise of ‘dil jo chahey paas laye’. The name game online contest was initiated by AirTel in November 2010, inviting customers to recommend a name for the company’s new logo.

The name Wave, refers to the sweeping changes that AirTel strives to bring towards enriching the lives of its 200 million plus customers in 19 countries across Asia and Africa. It is also symbolic of ‘wave’ of progress and prosperity that brand AirTel continues to bring in the lives of its customers everyday, through its exciting products and services.

The winning entry was by Mukesh Chauhan. He is an engineer from Noida, Delhi NCR – whose dream of a vacation in Thailand is now coming true. 5 lucky voters have also won a Samsung Galaxy Tab each.

Nokia, AirTel redefines web experience through C1-01

To attract entry level handset users towards using services like internet and messaging, Nokia and AirTel have joined hands to provide free content download upto 50 MB on a new Nokia C1-01.

Nokia C1-01 is priced at Rs 2,789 and the new offer, apart from internet usage, will also allow customers to download for free over 35 videos of Bollywood hit songs, over 20 cricket games, over 20 wallpapers and animations. This offer will be valid for the first month of purchase and after that it will available for Rs 30 per month.

According to Viral Oza, head marketing Nokia India, "Nokia is focusing on the democratization and massification of internet, especially in affordable devices tailored for customers in emerging markets. We are excited to introduce a unique offer for our entry consumers, enhancing their experience and helping them do more with their phones."

Nokia C1-01 is an entry level phone with focus on messaging and Internet. It features a 128 x 160 pixels TFT color screen, a 3.5mm headset jack, FM radio, SMS, flashlight, and up to six weeks of stand-by time.

AirTel 3G tariff review

Bharti AirTel had five lakh 3G mobile subscribers within seven days of launching third generation telephony services(3G), and that too in just five cities. Now it has over two million 3G subscribers (as of April 6) in 34 cities and towns across India including Bengaluru, Mumbai, Chennai, Coimbatore, Mysore, Manipal, Udupi, Jaipur, Delhi NCR, Hubli, Patna, Hyderabad, Agra, Dehradun, Meerut and West Bengal.

What makes it click with users? Here is an analysis of the operator's 3G tariff plans:

Airtel has a range of tariff plans for 3G customers, starting with a Rs 11 plan which gives 10 MB of usage for a day. The plans go up to Rs 750 for 2 GB data over 30 days.

But the sad part is that there are no real unlimited plans to choose from. As an alternative, the teleco is offering a Rs 675 plan, in which you get 1.25 GB data at full 3G speed, consumable over 30 days. Once you have consumed that, your access speed will drop to 20 Kbps and you will be charged 1 paisa for every 100KB till you reach a bill of Rs 2,000.

There are no charges beyond that. But then, why would you choose to pay Rs 2,000 when you can get 2GB of data at 2G speeds for just Rs 99, which makes it really unlimited as, at that speed, you technically cannot download any more.

So it is better to take the Rs 750 plan for 3G and Rs 99 plan for 2G. This way you get unlimited data at Rs 849, albeit at a slower speed. But this way you can switch to 2G for tasks that do not require 3G speeds, such as A-GPS and mobile banking, and switch to 3G when trying to listen to music, watching video etc.

For occasional users, plans start at Rs 11 for 10MB for a day, Rs 65 for 65MB for three days, and Rs 49 for 30 minutes of usage for a day.

There are also standard plans that are valid for 30 days: Rs 99 for 100MB, Rs 200 for 250MB, Rs 450 for 600MB and Rs 750 for 2GB.

If you do not want to pay the one time charge, there is a 'Pay as You Go' plan, which costs 30 paise for 20KB download. You can reduce this rate by paying Rs 20 for a 30 day package, which amounts to 15 paise for 20KB download.

Video calling is also available at 5 paise per second for both local and STD.

If we analyze the competition, AirTel doesn't have the cheapest plans, but as the company puts it, the focus is on network quality and not price.

For instance, TATA offers 10 paise per 10KB without any pack. Even in monthly packs, it offers double the data for every Rupee, like for Rs 200 you get 500MB (with additional usage charged at 1 paisa per MB). It also offers unlimited plans starting at Rs 1,000.

Similarly, Vodafone also charges 10 paise for 10KB but its plans are similar to AirTel's. Vodafone charges Rs 3 for a minute of video calling.

BSNL is surely the cheapest as far as 3G tariffs are concerned. It offers 10 KB for just 0.02 paise, and for Rs 100 you get 250MB. Higher priced plans are also available and are very cheap. There are several promotional plans which make BSNL 3G extremely cheap. MTNL has similar plans too.

All the other operators have plans that are more or less similar to AirTel's. Unfortunately, with 3G you do not have multiple operators to choose from just yet.

All the tariff plans mentioned are of Delhi, except where the operator doesn't operate in Delhi. However, plans across the country are similar.

Airtel luring 2G users to try 3G with sachet offering

AirTel, India’s largest mobile company, is running campaign in digital media with the objective of luring 2G customers to try out 3G services. The message tries to break the inertia in the mind of users by offering Rs.9 sachet plan for trial. The idea is if once the customer gets hooked to the services like high speed internet, video calling, video streaming etc. then she may decide to get on with 3G.

The copy of the ad is very clean, clutter free and enticing . Clicking on the ad takes one to AirTel 3G data calculator page where customer can understand the probable monthly data consumption based on his/her specific need. The best part is that data calculator automatically suggest the best suitable plan for any monthly consumption. Also the customer gets educated about the features of 3G service. This kind of clear, simple communication will certainly ease out the customer and coax him to get hooked to.

Today so many mobile operator with so many plans and messages, makes it really tough for a consumer to take a confident decision. Thus consumers often make their decisions based on retailer or friend ‘s suggestions and always carry some doubts in their mind. In such scenario, this kind of communication will certainly help consumers in convinced decision making and leading to consumer loyalty.

Bharti Airtel launches 'AirTel Photos' in association with Zoomin

India’s leading telecommunications company, Bharti AirTel joins hand with Zoomin.com – India’s No.1 photo service, to announce the launch of ‘AirTel Photos’. This exclusive partnership enables AirTel broadband customers anywhere in India to import and store unlimited number of photos on their own personal space on the cloud.

Powered by Zoomin.com, AirTel Photos enables the user to import photo albums from Facebook or upload photos directly from their computer to their account. Users can store unlimited photos in their Airtel Photos account as storage is free. The Organizer- another feature unique to the service, allows to customers to work seamlessly across photo albums to create a customized collection of favourite folders. The service also enables customers to add a personal touch to gifts such as calendars, t-shirts, mugs, photobooks using photos, themes along with a personal message. They can choose from a range of themes, funky art clips and designed templates and add captions of their choice.

Whats more- the service does away with the hassle of credit/debit cards or even payment on delivery! AirTel Photos unique ‘Pay per Instance’ allows users to keep track of their orders that get reflected in their monthly postpaid bill.

According to Mr. Girish Mehta, Chief Marketing Officer, Telemedia Services, Bharti AirTel said, “The launch of Airtel Photos is in line with our commitment to enrich the lives of our customers with broadband. Airtel has always led the way in partnering industry leaders for bringing in innovative services for customers. By providing choice and convenience, AiTtel Photos will enable our customers to cherish and celebrate life and relationships like never before.”

Sharing his thoughts on the partnership, Sunny Balijepalli, Founder & CEO, Zoomin.com said, “India is a visual culture with deep family bonds. Photos are perfect visual representation for the celebrations of those moments of magic every family experiences. We are delighted to partner Airtel, India’s premier telecommunications company, to empower its customers to celebrate their life’s moments with photo prints and the ability to express themselves through personalized gifts such as photobooks, mugs and t-shirts.”

AirTel Photo Print enables customers to choose from matte, gloss and luminous print finishes. Photo products available on Airtel Photos range from Rs. 65 to Rs. 595 inclusive of applicable taxes and delivery charges. For details on the complete product portfolio, customers can visit www.airtel.Zoomin.com